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2026 EDITION
Agadir hosts five days dedicated to Moroccan dress
From 22 to 26 July 2026, Agadir’s landmark venues host shows, exhibitions, encounters and visual productions.
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GUEST OF HONOUR
Italy at the heart of international dialogue
An Italian delegation of professionals, designers and models joins the exchanges and presentations.
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LIVING HERITAGE
The traditional clothing village at Agadir Oufella
Souss Amazigh caftan, royal dress, Moroccan weddings, jewellery and crafts form a living journey.